   The Communication Team of the National Disaster Management system of Hungary is responsible to operate social media accounts around the clock 24/7.
   2022
   Hungary
   
   Social Media
   Country
   Before, During
   Real-world
   
   Educational advice, interesting stories in connection with fire fighters and fire brigades plus the operational interventions are among the most popular events that draws attention of the public and generates feedback from citizens.

Interesting stories from all over the country and events which surely attracts the attention of the public are posted on social media, such as :

joining the fire service as a new recruit,
wedding of a fire fighter colleague,
competitions (rescue dog, rescue rope, fire fighter of the year city award),
private life professional activities by fire fighters,
animal rescue,
information sharing on meteorology events (rainfalls, heatwaves),
earthquakes,
celebrations

Mostly used social media platform in Hungary is Facebook.
   Educational/operational:

- https://www.facebook.com/bmokf.hivatalos/posts/pfbid0HyJawvnQVX2W7a1LBVEwpuvJaFqJrQtK8g1y395HpoA7KNpWZzbpdAiSYRNQfXRxl
- https://fb.watch/mKXwR5HbhJ/
- https://fb.watch/mKXJJ973S7/
- https://www.facebook.com/bmokf.hivatalos/posts/pfbid02cZRcXSdMvnpyvyvaDUqqJKP2X3aqStQFkRh8rHtJ19GLCjYgbYBEJuRjaMGpe25Kl

Digital newspaper issued bi-monthly:

- https://www.katasztrofavedelem.hu/application/uploads/magazin/public/2023/07-08/?fbclid=IwAR20upubOQDq9e6tjvTbTiAF5Bq7hEOitR5J2S06KA9m LlzaiAE0R8XLn4

Statistics/feedback of followers:

- https://www.facebook.com/bmokf.hivatalos/posts/pfbid02gQKgq63NjKj683zF551pB3RbeL3C1MW3dYcZY9soz9cNVat2aHmhBBbKshkiJ4zjl

Earthquakes:

- https://www.facebook.com/bmokf.hivatalos/posts/pfbid01sEnuPtXXPNAsgqNZvnAFu7ECDR5CPkVUCkB1dgtH1fiAZNmr8Q1Ukutr9VCx73l

Celebrations:

- https://www.facebook.com/bmokf.hivatalos/posts/pfbid02e1qwS739ZETf2LsP38fYxT8FYmAUPrWxdUDmZn3tca4cKfvMbnnuGBHM2ceuQWjbl

Animal rescue:

- https://www.facebook.com/bmokf.hivatalos/posts/pfbid02nR2k8Cum1gXA13QK3Le4qg9ca5AgF7H8v8tAm1UwtkrK2gbUhcc13nFQezh1auAdl

Competitions:

- https://fb.watch/mKWIOhsyp-/
- https://www.facebook.com/photo/?fbid=411492284413625&set=pcb.411496884413165

All the videos:

- https://www.facebook.com/watch/bmokf.hivatalos/?ref=embed video "Educational/operational" has not been listed as valid URI scheme.

   Making Information Accessible, Mobilising Citizens, Targeting Communication
   
   Community building
   
   Sometimes there are negative comments e.g. that fire fighters are arriving at the scene very late during storms (mass handling, loads of calls and priority is needed, last time 100 real scenes with datasheet per minute in the capital, it is quite a lot) and in this case there were some negative comments or last time the oath ceremony of young fire fighters saying who is gonna stay more than one year at the organisation you know because of the salaries.

Sometimes there are very rude comments and those posts must be erased. The person who is handling the SM sites is also a moderator, so he/she can handle the situation

   Number of followers is steadily growing, it is currently a bit more than 150.000. There are good posts even among these that could raise the number of likes and followers. I can ask which post was the most popular with the most likes. These are positive posts, glory for fire fighters. There are no scholarly analysis of the interventions, or that fire fighters are missing from the system etc. Mainly positive posts to drag the attention of the public for positive comments.
   
   
   Facebook

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Created: 14 October 2022
Last edited: 4 December 2023

Social Media Community Building - Hungary

The Communication Team of the National Disaster Management system of Hungary is responsible to operate social media accounts around the clock 24/7.

Year:

2022

Location:

Hungary

Scale:

Country

Publishing Organisation

unknown

Theme

Social Media

Thematic

Making Information Accessible
Mobilising Citizens
Targeting Communication

Disaster Management Phase

Before, During

Description

Educational advice, interesting stories in connection with fire fighters and fire brigades plus the operational interventions are among the most popular events that draws attention of the public and generates feedback from citizens. Interesting stories from all over the country and events which surely attracts the attention of the public are posted on social media, such as :

joining the fire service as a new recruit,
wedding of a fire fighter colleague,
competitions (rescue dog, rescue rope, fire fighter of the year city award),
private life professional activities by fire fighters,
animal rescue,
information sharing on meteorology events (rainfalls, heatwaves),
earthquakes,
celebrations

Mostly used social media platform in Hungary is Facebook.

What was the overall goal of the Use Case?

Community building

What worked well and could be recommended to others?

Number of followers is steadily growing, it is currently a bit more than 150.000. There are good posts even among these that could raise the number of likes and followers. I can ask which post was the most popular with the most likes. These are positive posts, glory for fire fighters. There are no scholarly analysis of the interventions, or that fire fighters are missing from the system etc. Mainly positive posts to drag the attention of the public for positive comments.

What limitations were identified?

Sometimes there are negative comments e.g. that fire fighters are arriving at the scene very late during storms (mass handling, loads of calls and priority is needed, last time 100 real scenes with datasheet per minute in the capital, it is quite a lot) and in this case there were some negative comments or last time the oath ceremony of young fire fighters saying who is gonna stay more than one year at the organisation you know because of the salaries. Sometimes there are very rude comments and those posts must be erased.

The person who is handling the SM sites is also a moderator, so he/she can handle the situation

Which social media platforms were used?

Facebook

Additional Links

Educational/operational:
Digital newspaper issued bi-monthly:
- - https://www.katasztrofavedelem.hu/application/uploads/magazin/public/2023/07-08/?fbclid=IwAR20upubOQDq9e6tjvTbTiAF5Bq7hEOitR5J2S06KA9m_LlzaiAE0R8XLn4
Statistics/feedback of followers:
- - https://www.facebook.com/bmokf.hivatalos/posts/pfbid02gQKgq63NjKj683zF551pB3RbeL3C1MW3dYcZY9soz9cNVat2aHmhBBbKshkiJ4zjl
Earthquakes:
- - https://www.facebook.com/bmokf.hivatalos/posts/pfbid01sEnuPtXXPNAsgqNZvnAFu7ECDR5CPkVUCkB1dgtH1fiAZNmr8Q1Ukutr9VCx73l
Celebrations:
- - https://www.facebook.com/bmokf.hivatalos/posts/pfbid02e1qwS739ZETf2LsP38fYxT8FYmAUPrWxdUDmZn3tca4cKfvMbnnuGBHM2ceuQWjbl
Animal rescue:
- - https://www.facebook.com/bmokf.hivatalos/posts/pfbid02nR2k8Cum1gXA13QK3Le4qg9ca5AgF7H8v8tAm1UwtkrK2gbUhcc13nFQezh1auAdl
Competitions:
- - https://fb.watch/mKWIOhsyp-/
  - https://www.facebook.com/photo/?fbid=411492284413625&set=pcb.411496884413165
All the videos:
- - https://www.facebook.com/watch/bmokf.hivatalos/?ref=embed_video

Contents