Created: 3 February 2022
Last edited: 31 January 2023
Social Media in Emergencies (Part of UNHCR Emergency Handbook)
Quick Facts
Publishing Organisation:
UNHCR
Year:
2020
Languages:
English
Status:
Published
Covers Thematic
Community management Community Management in Social Media is the active component of interacting with your community of followers, fans and target audience across your social media platforms. This includes active listening, which is an important element of engaging with your followers to understand their wants and needs regarding your services.</br></br>Source: www.clearvoice.com/blog/community-management-social-media-management/
Content creation Social media content creation is arguably one of the most important aspects of a social media marketing campaign. Social media content creation is an art, and one that requires an extra amount of patience, creativity, and education around graphic design, copy creation, and color composition.</br></br></br>Source: blog.sociallyin.com/social-media-content-creation
Social Media Team building Social Media team building comprises the member's roles and competences, training requirements, as well as financial and organizational prerequisites
Target audience
Practitioners Practitioners is a target group in LINKS which comprises local, national and European disaster management organizations, civil protection agencies, first responders, NGOs, security networks...
Disaster Management Phase
During Also referred to as "Response Phase"</br></br>Actions taken directly before, during or immediately after a disaster in order to save lives, reduce health impacts, ensure public safety and meet the basic subsistence needs of the people affected.</br></br>Annotation: Disaster response is predominantly focused on immediate and short-term needs and is sometimes called disaster relief. Effective, efficient and timely response relies on disaster risk-informed preparedness measures, including the development of the response capacities of individuals, communities, organizations, countries and the international community.</br></br>Source: https://www.undrr.org/terminology/response
Synopsis
No synopsis provided.
The guidelines cover the use of social media for communication with the general public. Primarily seems to be directed towards UN staff working in crisis situations. Contains a brief overview of key considerations, best practices and more.
