  Netherlands
  Veiligheidsregio Midden- en West-Brabant
  Dutch
  2020
  Practitioners, Policy Makers
  Published
  Prevention, Preparedness
  Social Media
  Intermediate
  https://safetyinnovationcenter.sharepoint.com/:b:/r/sites/LINKS shared/Freigegebene%20Dokumente/WP4/Guidelines/Guideline%20Documents/G36 Social media-strategie VRMWB 2020.pdf?csf=1&web=1&e=HaFq0i
  
  No

Created: 17 August 2022
Last edited: 31 January 2023

SOCIAL MEDIA STRATEGIE

Source

Quick Facts

Publishing Organisation:

Veiligheidsregio Midden- en West-Brabant

Year:

2020

Primary Target Country:

Netherlands

Languages:

Dutch

Status:

Published

Covers Thematic

Social Media

Target audience

Practitioners Practitioners is a target group in LINKS which comprises local, national and European disaster management organizations, civil protection agencies, first responders, NGOs, security networks...

Policy Makers local, national, and European agencies and institutes, public authorities, standardization bodies

Audience experience level

Intermediate Those who currently use social media to communicate with the public and have developed a draft social media strategy, even if this is not thoroughly documented or communicated across the organisation</br></br>Source: https://www.fp7-emergent.eu/wp-content/uploads/2017/09/20170529_D7.3_Guidelines_to_increase_the_benefit_of_social_media_EmerGent.pdf

Disaster Management Phase

Prevention

Preparedness

Synopsis

No synopsis provided.

Linked to

Technologies

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Use Cases

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This advisory plan presents the social media strategy that contributes to the three pillars that Security Region Midden- en West Brabant stands for: 1. Stimulating a resilient society 2. Contributing to a safe living environment 3. Providing a helpful and decisive effort Social media can contribute to achieving organizational goals by driving online visibility, interaction and brand perception. The brand experience is enhanced by posts and personal contact through webcare, where the website and other forms of communication often offer little interaction, experience and engagement. The social media objectives are categorized based on three content pillars: - Concern communication: create engagement and visibility (what do we do (together) and work at). - Crisis communication: inform, mitigate damage and provide meaning during an incident (what to do when). - Risk communication: creating awareness (what can you do).