Difference between revisions of "CDC Social Media Tools, Guidelines & Best Practices"
From LINKS Community Center
Line 24: | Line 24: | ||
* Use numbers when they help you make your point | * Use numbers when they help you make your point | ||
* Consider using alternatives to words expressing mathematical concepts, such as risk, normal, and range, if those words do not have meaning to your audience | * Consider using alternatives to words expressing mathematical concepts, such as risk, normal, and range, if those words do not have meaning to your audience | ||
− | + | ||
+ | |||
''Guidelines for incorporating social marketing into your communications'' | ''Guidelines for incorporating social marketing into your communications'' | ||
Social marketing is about identifying the specific target audience segment(s), describing the benefits, and creating interventions that will influence or support the desired behavior change. | Social marketing is about identifying the specific target audience segment(s), describing the benefits, and creating interventions that will influence or support the desired behavior change. | ||
+ | |||
* Highlight the positive aspects of your message | * Highlight the positive aspects of your message | ||
* Answer the audience’s question, “What’s in it for me?” | * Answer the audience’s question, “What’s in it for me?” |
Revision as of 12:08, 21 November 2022
Created: 3 February 2022
Last edited: 9 August 2023
Last edited: 9 August 2023
Quick Facts
Publishing Organisation:
Centers for Disease Control and Prevention (CDC)Year:
2019Primary Target Country:
United States of AmericaLanguages:
EnglishStatus:
PublishedCovers Thematic
Target audience
Audience experience level
Disaster Management Phase
Synopsis
No synopsis provided.
Linked to
- Technologies
- Use Cases
-
None. See all Technologies.
- None. See all Use Cases.