Social Media for Emergency Responders Application Note: Difference between revisions

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|Target Audience=Practitioners
|Target Audience=Practitioners
|Disaster Management Phase=Before
|Disaster Management Phase=Before
|Covers Thematic=Technologies
|Covers Thematic=Social Media Strategy, Technologies
|Audience Experience Level=Starter
|Audience Experience Level=Starter
|Source Website=https://www.dhs.gov/sites/default/files/publications/Social-Media-ER-AppN_0314-508.pdf
|Source Website=https://www.dhs.gov/sites/default/files/publications/Social-Media-ER-AppN_0314-508.pdf
Line 19: Line 19:
* Mapping Tools  
* Mapping Tools  
* Organizational Websites
* Organizational Websites
'''SOCIAL MEDIA CHALLENGES'''
Although emergency responders benefit from social media in many ways, they can also face a number of challenges in implementing a social media strategy. Some of those challenges are listed below and should be considered when establishing a social media presence.
* Privacy and legal issues:
**Agencies need to be concerned about displaying personally identifiable information, questionable images, and language on their social media accounts;
*Rumor control and misinformation: Ensuring that all content posted on social media accounts and websites is verified as accurate and timely is important in maintaining trust within the community.
**Additionally, agencies should be wary of fake accounts established in their name that are meant to create confusion or mislead the public;
*Lack of resources:
Agencies must have the necessary staff to maintain social media accounts and websites, monitor and analyze traffic for extraction of actionable information, and keep up with trends and updates; and
*Information oversaturation:
**A social media page that is inundated with unrelated information can lose credibility as an authoritative information source.
|Is Archived=No
|Is Archived=No
}}
}}
This application note provides a broad overview of social media terms, tools, and networks that may be helpful to agencies considering implementing a social media presence.
This application note provides a broad overview of social media terms, tools, and networks that may be helpful to agencies considering implementing a social media presence.

Revision as of 12:24, 19 September 2022

Social Media for Emergency Responders Application Note

Source

Quick Facts

Publishing Organisation:
Homeland Security
Year:
2014
Languages:
English
Covers Thematic
  • Social Media Strategy A social media strategy is a document outlining your social media goals, the tactics you will use to achieve them and the metrics you will track to measure your progress</br></br>Source:https://blog.hootsuite.com/how-to-create-a-social-media-marketing-plan
  • Technologies Software for interaction with, within or among communities in case of a disaster and for analysis of these interactions
    • Target audience
  • Practitioners Practitioners is a target group in LINKS which comprises local, national and European disaster management organizations, civil protection agencies, first responders, NGOs, security networks...
    • Audience experience level
  • Starter Those who are not currently using social media, or the current use is based on providing general information and advice to citizens</br></br>Source: https://www.fp7-emergent.eu/wp-content/uploads/2017/09/20170529_D7.3_Guidelines_to_increase_the_benefit_of_social_media_EmerGent.pdf
    • Disaster Management Phase
  • Before Comprises 'Preparedness Phase' and 'Prevention Phase'</br></br>Preparedness action is carried out within the context of disaster risk management and aims to build the capacities needed to efficiently manage all types of emergencies and achieve orderly transitions from response to sustained recovery.</br></br>Source: https://www.undrr.org/terminology/preparedness</br></br>Prevention (i.e., disaster prevention) expresses the concept and intention to completely avoid potential adverse impacts of hazardous events.</br></br>Source: https://www.undrr.org/terminology/prevention
    • Synopsis

    No synopsis provided.

    Linked to

    This application note provides a broad overview of social media terms, tools, and networks that may be helpful to agencies considering implementing a social media presence.

    Retrieved from "https://links.communitycenter.eu/index.php?title=Social_Media_for_Emergency_Responders_Application_Note&oldid=7088"