Sociale media: informatiebron en communicatiekanaal: Difference between revisions

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|Source Website=https://archief.nipv.nl/wp-content/uploads/sites/2/2022/03/20130101-IFV-Kennispublicatie-Veilig-omgaan-met-sociale-media.pdf
|Source Website=https://archief.nipv.nl/wp-content/uploads/sites/2/2022/03/20130101-IFV-Kennispublicatie-Veilig-omgaan-met-sociale-media.pdf
|Abstract=Vier sociale media activiteiten op volgorde van belang voor de organisatie:
|Abstract=Vier sociale media activiteiten op volgorde van belang voor de organisatie:
* Luisteren (monitoren): weten wat er zoal gebeurt op sociale media. Wat wordt er over de organisatie of in het algemeen geschreven en wat is de ton van de berichten.
* '''Luisteren (monitoren):''' weten wat er zoal gebeurt op sociale media. Wat wordt er over de organisatie of in het algemeen geschreven en wat is de ton van de berichten.
* '''Produceren:''' het plaatsen van informatie op sociale media laat zienwaar jouw organisatie zich mee bezighoudt.
* '''Produceren:''' het plaatsen van informatie op sociale media laat zienwaar jouw organisatie zich mee bezighoudt.
* '''Reageren:''' het corrigeren van verkeerde informatie of reageren op positieve of negatieve berichten op sociale media.
* '''Reageren:''' het corrigeren van verkeerde informatie of reageren op positieve of negatieve berichten op sociale media.

Revision as of 13:14, 5 September 2022

Sociale media: informatiebron en communicatiekanaal

Source

Quick Facts

Publishing Organisation:
Infopunt Veiligheid
Year:
2013
Primary Target Country:
Netherlands
Languages:
Dutch
Status:
Published
Covers Thematic
  • Crisis communication Crisis communication is a strategic approach to corresponding with people and organizations during a disruptive event. When a crisis occurs, proactive, quick and detailed communication is critical.</br></br></br>Source: www.techtarget.com/searchdisasterrecovery/definition/crisis-communication
  • Social Media Strategy A social media strategy is a document outlining your social media goals, the tactics you will use to achieve them and the metrics you will track to measure your progress</br></br>Source:https://blog.hootsuite.com/how-to-create-a-social-media-marketing-plan
  • Technologies Software for interaction with, within or among communities in case of a disaster and for analysis of these interactions
    • Target audience
  • Practitioners Practitioners is a target group in LINKS which comprises local, national and European disaster management organizations, civil protection agencies, first responders, NGOs, security networks...
    • Audience experience level
  • Intermediate Those who currently use social media to communicate with the public and have developed a draft social media strategy, even if this is not thoroughly documented or communicated across the organisation</br></br>Source: https://www.fp7-emergent.eu/wp-content/uploads/2017/09/20170529_D7.3_Guidelines_to_increase_the_benefit_of_social_media_EmerGent.pdf
  • Starter Those who are not currently using social media, or the current use is based on providing general information and advice to citizens</br></br>Source: https://www.fp7-emergent.eu/wp-content/uploads/2017/09/20170529_D7.3_Guidelines_to_increase_the_benefit_of_social_media_EmerGent.pdf
    • Disaster Management Phase
  • Before Comprises 'Preparedness Phase' and 'Prevention Phase'</br></br>Preparedness action is carried out within the context of disaster risk management and aims to build the capacities needed to efficiently manage all types of emergencies and achieve orderly transitions from response to sustained recovery.</br></br>Source: https://www.undrr.org/terminology/preparedness</br></br>Prevention (i.e., disaster prevention) expresses the concept and intention to completely avoid potential adverse impacts of hazardous events.</br></br>Source: https://www.undrr.org/terminology/prevention
  • During Also referred to as "Response Phase"</br></br>Actions taken directly before, during or immediately after a disaster in order to save lives, reduce health impacts, ensure public safety and meet the basic subsistence needs of the people affected.</br></br>Annotation: Disaster response is predominantly focused on immediate and short-term needs and is sometimes called disaster relief. Effective, efficient and timely response relies on disaster risk-informed preparedness measures, including the development of the response capacities of individuals, communities, organizations, countries and the international community.</br></br>Source: https://www.undrr.org/terminology/response
    • Synopsis

    No synopsis provided.

    Linked to

    Deze kennispublicatie is een update van de eerder uitgegeven kennispublicaties "Veilig omgaan met sociale media" (Voor organisaties met een focus op veiligheid geeft deze publicatie een eerste aanzet over hoe sociale media veilig in te zetten zijn binnen hun organisatie) uit 2011 en 2012. De focus in deze publicatie ligt op de twee functies van sociale media: die van informatiebron en communicatiekanaal.

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