Publishing Organisation:LINKS EU_Project
Audience experience level
Disaster Management Phase
Access to material goods that help to satisfy basic needs and to be able to respond to disasters
- Accessibility is the condition to guarantee the integration without any barriers
- In relation to social media and crowdsourcing, material accessibility refers to the access to communication and information systems and more generally to technological devices.
- Moreover, it refers to the role that social media and crowdsourcing could have in facilitating the access to relief systems.
- The starting assumption is that the lack of access to the virtual space can exacerbate an individual’s condition of vulnerability, depriving him or her of the possibility of receiving information and being represented in the flow of rescue requests and the response.
Physical and sensory accessibility
Physical and/or sensorial (in)ability to use specific platforms or communication system
- Disability can be defined as people’s ability to access communication and Internet
- Digital disability could overlap with physical disability, increasing the risk of situation of discrimination and exclusion*
- Often governments, organizations and agencies fail to adopt a disability perspective during emergency situations and crises.
- People with visual and hearing impairment and difficulties could be left behind.
- Most of the social media platform are inaccessible for people with visual impairment and they exclude them from participating and collect information.
- There is the need to expand the concept of disability and accessibility in disasters, including online environment.
Access to information, knowledge and education, as well as linguistic and intellectual accessibility
- Individuals’ possession of resources on potential risk include how they respond to the danger
- Difficulties to distinguish between true and false information. There should be trust in the information provided.
- Most marginalized groups are usually less inclined to trust on the social information from institutional channels.
- Social and geographical differences increase the knowledge accessibility disparities
- Geographical context plays an important role in the cultural accessibility because urban people are more inclined in the use of Social Media & Coud Sourcing also as a source of information during a disaster, while rural dwellers may limit their use of SMCS because they feel excluded by the flow of information provided.
Access to political, economic and social system, as well as power and representation. The possibility of access to the relief system, such as sending requests and receiving support
- If people hear things from people they know, they respond better than the notice
- Social media plays an important role during a disaster especially because they give the possibility to share the current position also to the rescuers, to share information to people that are in the same emergency.
- There have been some cases in which during an emergency a specific “hashtag” has been created and shared with people that could help to collect all the information together.
- It is important that people have multiple ways to receive information during disasters
- Social media are important both for ensure the securing rescue and to organize efforts of volunteers to help people
- Action 1: How to identify your target group
- This section aims of providing you with guiding questions to help you to map your communication needs and how targeting your social groups.
- Action 2: How to identify accessibility problems
- This section aims of providing you with an overview of the main accessibility problems your target group could meet in accessing your online channels of communication.
- Action 3: How to set up your communication channel
- In order to help you to set up in the best way your communication channel, we provide you here a checklist to create an accessible social media post
- Action 4: Connecting problems to actions
- This tool has been thought to support you in identifying faster what are the best actions to take when you deal with accessibility problems