Crisis communication and reputation management in the digital age: A guide to best practice for the aviation industry

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Crisis communication and reputation management in the digital age: A guide to best practice for the aviation industry

Source

Quick Facts

Publishing Organisation:
IATA
Year:
2018
Languages:
English
Status:
Published
Covers Thematic
  • Social Media
    • Target audience
  • Businesses companies, local business networks, solution providers, suppliers of goods and services
  • Policy Makers local, national, and European agencies and institutes, public authorities, standardization bodies
  • Practitioners Practitioners is a target group in LINKS which comprises local, national and European disaster management organizations, civil protection agencies, first responders, NGOs, security networks...
    • Audience experience level
  • Intermediate Those who currently use social media to communicate with the public and have developed a draft social media strategy, even if this is not thoroughly documented or communicated across the organisation</br></br>Source: https://www.fp7-emergent.eu/wp-content/uploads/2017/09/20170529_D7.3_Guidelines_to_increase_the_benefit_of_social_media_EmerGent.pdf
    • Disaster Management Phase
    Synopsis

    No synopsis provided.

    Linked to


    These free guidelines and best practices are meant to support the communications departments of airlines, airports and manufacturers in dealing with the news media after an aviation accident in the digital age.

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